The digital accessibility revolution: Why states are taking the lead

Klaus Vedfelt via Getty Images

COMMENTARY | While the federal government lacks comprehensive guidelines, states are the primary policymakers and are making organizations think again about digital inclusion.

The digital world has transformed the way society lives, works and connects, yet millions of people with disabilities remain excluded from its full potential. As websites and mobile applications become integral to everything from accessing healthcare to paying bills, the stakes for digital accessibility have never been higher.

Think about the last time you ordered groceries online, scheduled a doctor's appointment, or paid a bill through a website. For most of us, these are simple, everyday tasks. But for people with disabilities, they can be frustratingly impossible when websites aren't designed with accessibility in mind. 

Imagine trying to order groceries when your screen reader can't interpret the checkout button, or attempting to schedule an appointment when keyboard navigation doesn't work. These aren't hypothetical scenarios — they're daily realities for many individuals.

The Americans with Disabilities Act established foundational requirements for physical accessibility three decades ago — think wheelchair ramps, curb cuts and Braille signage. However, the digital landscape has evolved far beyond its original scope. Today's digital infrastructure, which encompasses websites, mobile applications and online services, has become as essential as physical buildings and sidewalks. This shift demands a new framework for ensuring equal access in the digital age.

The federal government has made strides in advancing accessibility, especially with new digital accessibility mandates in the government and healthcare sectors from the Justice Department and the Department of Health and Human Services. However, competing priorities and shifting political landscapes often push accessibility initiatives to the sidelines. 

In this vacuum of comprehensive federal guidance, states have emerged as the primary architects of digital accessibility policy, reshaping how organizations approach digital inclusion and creating new standards that extend beyond basic compliance.

From California to Colorado to Massachusetts, states are implementing legislation to ensure that digital spaces are as accessible as physical ones. These laws not only protect the rights of individuals with disabilities but also set clear expectations for businesses and organizations. When one state enacts robust accessibility laws it creates a ripple effect, inspiring others to follow suit. This momentum is critical, as the internet knows no borders.

For organizations serving customers across multiple states, this evolving landscape presents both challenges and opportunities. Meeting the highest state standards isn't just about avoiding legal consequences; it's about reaching millions of potential customers who might otherwise be unable to access their services. Organizations operating across state lines are discovering that meeting these standards isn't just about compliance — it's about future-proofing their digital presence in an evolving regulatory landscape.

Too often, organizations treat accessibility as a last-minute checkbox or rely solely on automated tools to fix issues. While automation helps, it's just one piece of the puzzle. Success in today's digital environment requires a fundamental shift in approach. 

Organizations that combine automated scanning with human expertise and user testing are best positioned to create truly accessible digital experiences. This hybrid approach — encompassing technology, human insight, and ongoing monitoring — ensures compliance with evolving state regulations while delivering meaningful accessibility for users with disabilities.

To meet these challenges head-on, organizations should:

●  Audit their digital properties for accessibility issues

●  Invest in both automated and human-led testing

●  Make accessibility a priority in their development process

●  Train their teams on accessibility best practices

●  Engage with the disability community to understand their needs

The state-led movement toward digital accessibility marks a pivotal shift in how America approaches digital inclusion. As states continue to enact and enforce increasingly comprehensive accessibility legislation, they're creating a new framework for digital equality that may well become the blueprint for future federal standards. 

This isn't just about compliance or avoiding lawsuits — though those are certainly important. It's about building a digital world that truly works for everyone.

The future of digital accessibility is being shaped at the state level, creating a more robust and nuanced framework than federal regulations alone could provide. Organizations that embrace this reality and implement comprehensive accessibility solutions now will not only meet their legal obligations but will help build a more inclusive digital world — one that truly works for everyone, regardless of ability or location. 

The question is no longer whether to prioritize digital accessibility, but how quickly organizations can adapt to this new state-led paradigm of digital inclusion.

Mike Paciello is the chief accessibility officer at AudioEye and has been a pioneer and influential figure in the accessibility industry for more than four decades. He wrote the first book on web accessibility and usability, and has since achieved many notable milestones. Mike served as co-chair of the U.S. Access Board. He co-founded the International Committee for Accessible Document Design (ICADD), and was recognized by President Bill Clinton for his contribution to the W3C Web Accessibility Initiative. He was the recipient of the 2016 Knowbility Lifetime Achievement and the 2020 ICT Accessibility Testing Symposium Social Impact awards.

X
This website uses cookies to enhance user experience and to analyze performance and traffic on our website. We also share information about your use of our site with our social media, advertising and analytics partners. Learn More / Do Not Sell My Personal Information
Accept Cookies
X
Cookie Preferences Cookie List

Do Not Sell My Personal Information

When you visit our website, we store cookies on your browser to collect information. The information collected might relate to you, your preferences or your device, and is mostly used to make the site work as you expect it to and to provide a more personalized web experience. However, you can choose not to allow certain types of cookies, which may impact your experience of the site and the services we are able to offer. Click on the different category headings to find out more and change our default settings according to your preference. You cannot opt-out of our First Party Strictly Necessary Cookies as they are deployed in order to ensure the proper functioning of our website (such as prompting the cookie banner and remembering your settings, to log into your account, to redirect you when you log out, etc.). For more information about the First and Third Party Cookies used please follow this link.

Allow All Cookies

Manage Consent Preferences

Strictly Necessary Cookies - Always Active

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data, Targeting & Social Media Cookies

Under the California Consumer Privacy Act, you have the right to opt-out of the sale of your personal information to third parties. These cookies collect information for analytics and to personalize your experience with targeted ads. You may exercise your right to opt out of the sale of personal information by using this toggle switch. If you opt out we will not be able to offer you personalised ads and will not hand over your personal information to any third parties. Additionally, you may contact our legal department for further clarification about your rights as a California consumer by using this Exercise My Rights link

If you have enabled privacy controls on your browser (such as a plugin), we have to take that as a valid request to opt-out. Therefore we would not be able to track your activity through the web. This may affect our ability to personalize ads according to your preferences.

Targeting cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Social media cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

If you want to opt out of all of our lead reports and lists, please submit a privacy request at our Do Not Sell page.

Save Settings
Cookie Preferences Cookie List

Cookie List

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Functional Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Performance Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Social Media Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Targeting Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.